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	<title>joshua mcclure - austin iphone developer &#38; thinker.&#187; ecommerce</title>
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	<description>&#60;i&#62;Austin&#039;s most prolific iphone developer.&#60;/i&#62;</description>
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		<title>Conversion Rate Secrets: 1 of 4</title>
		<link>http://joshua-mcclure.com/conversion-rate-secrets-1-of-4/</link>
		<comments>http://joshua-mcclure.com/conversion-rate-secrets-1-of-4/#comments</comments>
		<pubDate>Fri, 22 May 2009 01:14:17 +0000</pubDate>
		<dc:creator>Joshua</dc:creator>
				<category><![CDATA[Conversion Rates]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[Internet Marketing]]></category>
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		<description><![CDATA[I&#8217;m often surprised at how many of my clients (even the technical ones) don&#8217;t understand what a conversion rate is.  There are all kinds of definitions floating around.  As is often the case, the simple one is the right one. What is Conversion Rate? Conversion rate is the ratio of visitors to desired action.  Whatever [...]]]></description>
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		<title>Joshua McClure Causes HP Profit Slip</title>
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		<comments>http://joshua-mcclure.com/joshua-mcclure-causes-hp-profit-slip/#comments</comments>
		<pubDate>Wed, 20 May 2009 16:05:23 +0000</pubDate>
		<dc:creator>Joshua</dc:creator>
				<category><![CDATA[Browser Wars]]></category>
		<category><![CDATA[Chrome]]></category>
		<category><![CDATA[Conversion Rates]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[Gear]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing]]></category>
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		<description><![CDATA[Oops!  Just one day after HP accepted my somewhat illicit order (stacked coupons totaling $400+ off a $1000 order for the ultimate travel notebook), HP announced a 17% drop in profits over last quarter.  I didn&#8217;t realize my 40% super sneaky deal would cause so many to lose their jobs.  To those who are now [...]]]></description>
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		<title>The ultimate travel power notebook</title>
		<link>http://joshua-mcclure.com/the-ultimate-travel-power-notebook/</link>
		<comments>http://joshua-mcclure.com/the-ultimate-travel-power-notebook/#comments</comments>
		<pubDate>Thu, 14 May 2009 20:33:07 +0000</pubDate>
		<dc:creator>Joshua</dc:creator>
				<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[Gear]]></category>
		<category><![CDATA[Self Improvement]]></category>
		<category><![CDATA[Women]]></category>

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		<description><![CDATA[I&#8217;ve searched the world over and found my true love!  I have extremely high standards when it comes to selecting a new laptop.  I was the founder of WidowPC, while I was there it was one of the world&#8217;s leading high performance PC boutiques.  I&#8217;ve sold the company and I&#8217;m now doing pretty much whatever [...]]]></description>
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